Norwell-based Jack Conway & Co. has introduced a real estate community blog all about Cape Cod.

The site, guidemehome2capecod.com, was launched over the summer as part of a national blog platform known as “Propopoly,” which features blogging microsites with highly-specific real estate information and conversation. 

Created by Leading Real Estate Companies of the World, the global network to which Conway belongs, these blogging Web sites give affiliated agents an effective way to communicate with homebuyers and sellers in this increasingly popular medium.

Plans are underway for Conway to launch another blog for the South Shore early in 2009, which will offer all of the same information as the Cape Cod site.